WE DON’T LISTEN TO MUSIC.

WE LIVE WITH IT.

A stylized record playing on a turntable icon.

NOW SPINNING

A weekly pick from our library. Genre agnostic. Era indifferent.

Just good.

Updates Mondays

FRESH PRESSES

A weekly pick; either a new release or a vinyl re-issue that caughts our eye, and that we’ll be looking for.

Genre agnostic. Era indifferent.vJust good.

Updates Fridays

A stylized icon of an old school cassette tape.

MIX TAPES

Not just a playlist; old school mixes, built on a theme.

Remember when handing off that 90-Min Memorex Tape was a declaration of love?

Updates every so often.

A stylized icon for 'crate digging' or flipping through record crates.

CRATE DIGGING

Independent record stores that have a point of view and build community. Send us your favorite store.

Maybe you’ll find that grail.

Updates Wednesdays

A stylized icon of a record tote with the Vinyl is Voodoo red mark in the center and a circular handle at the top, on a dark background.

NEEDLE DROP

ViV Merch.

Timed Drops.

When drops are gone; they’re gone.